About Moonward
What started as a single app in a small town in New Zealand, has burst into a Software Design and Development Agency in Brisbane Australia. We are an intentionally boutique team who creates and ships software.
We want every customer to go on a journey of discovery with us. Finding new and better ways to realise their dreams and goals, and creating new ones along the way. We want them to look back on their project and say what one of our first customers said, ”Thanks for taking me to the Moon.”
Our why
We are active investors in the two rarest commodities in software development. Trust and Transparency.
In this industry, they are often hard to find. Too many projects are clouded by uncertainty, hidden processes, and unclear communication. We want to break down those barriers so you always know where we’re headed and how we plan to get there. That’s why we wrote this book - for both you and our team - to keep these principles front and centre.
Our commitment to trust and transparency has led to long, meaningful relationships with our clients. These partnerships are fulfilling because they’re built on the confidence that both sides are working together toward the same goal: creating the best outcomes possible.
Our rules
- We fly together - each person has a role on the team. Why? To help us accomplish the goal of the team. We are going to get there together or not at all.
- Find the way on the way - what’s around the riverbend? well, we can’t always know for certain. That is why we understand that the way forward is a journey. See Tabula R.A.S.A
- No hired actors - we are a team of genuine people who deeply care about what we do.
- We choose to go to the Moon - ‘…But why some say the moon? Why choose this as our goal? And they may well ask, why climb the highest mountain? Why 35 years ago fly the Atlantic? We choose to go to the moon. We chose to go to the moon. We choose to go to the moon in this decade and do the other things not because they are easy, but because they are hard…’JFK
Our Mantras
Outcomes over output
Shipping features is not the finish line - delivering impact is. Our Devign Methodology is grounded in continuous discovery, where every release is measured not by the number of outputs, but by the outcomes they create for people. Our team is not here to simply deliver features or tick off a list. We are here to create a software product that generates meaningful outcomes for you and your clients. This principle is always at the forefront when we decide what to build next.
Tabula R.A.S.A
Every project begins with a clean slate. Our Devign Methodology makes no assumptions on the best path to a technological solution, because the best solution yesterday is unlikely to be the best solution today. Our focus is on Rapid Adaptation of existing tech and Swift Adoption of new tech (R.A.S.A). We have learned that it is more expeditious to find the way on the way. We call this approach:
Tabula R.A.S.A
Rapid Adaption of existing tech
Swift Adoption of new tech
To The Moon
Aim high, think big, look beyond.